New Old Spice Guy

Weiden + Kennedy have come out with a new spokesman for Old Spice. What are your thoughts on the new Old Spice guy? Personally, I dig him.

Little Thor

Hahaha, here's a commercial for the upcoming Thor movie that parodies the popular Volkswagen superbowl spot:

Twitter infographic

Wow, check out this awesome video that encapsulates the sharing of information on Twitter over a 24 hour span in London.

London Tweets 24h from Anders Johansson on Vimeo.

Tweets are shown as red circles, and re-tweets as yellow points moving in the direction of information

Skittles: Touch the Rainbow

BBDO Toronto has just released a new interactive video campaign for Skittles. These are pretty hilarious and oh so weird as usual!

Cat:


Cage Cop:


War Finger:


Hitchhiker:


Skittles Girl:

Adidas is All In

Are you all in? I know I am! I do so love Adidas. Check out their new spot set to Justice's new track "Civilization":

Heineken's "Open Your World" campaign

This is one of the best ad campaigns I've seen in a while. Heineken always has really great ads, and these are no different. It's for their "Open Your World" campaign. There is a main 90 second commercial spot, that also has a 3 minute long music video by "The Asteroids Galaxy Tour." Not only that, but the campaign showcases additional videos giving further insight to some of the characters featured in the commercial. It kind of reminds me of a Wes Anderson film.

"The Entrance":


"The Perfect Gift":


"The Dancing Waiter":


"Gorgeous Girls":


"Kung Fu Comeback":


View more on the Heineken Youtube page.

C-3PO and R2-D2 walk into an electronics store

Sounds like a bad joke doesn't it? Well it makes for a hilarious commercial for Curry and PC World Megastores:

Influencers: How Trends and Creativity Become Contagious

Wow, here's a really inspirational short documentary about what it is to be an influencer and the importance of them in today's society and culture.

INFLUENCERS FULL VERSION from R+I creative on Vimeo.

Chuck Norris on the second amendment

Hahahaha, check out this election video for Chuck Norris on the second amendment:

Cute girl dances for Samsung

Here's another Samsung flashmob video. This has an interesting twist. Cute!

Terrific Kevin Butler Response to New Zealand's Copying PS3 Ad

This was taken from the PS3 blog. Read the actual post here.

As the star of PlayStation’s current advertising campaign, I get compliments on my performances just about every other day. But recently it has come to my attention that a certain television network named TV3 has created an amazing homage to my marketing prowess. A commercial that is nearly identical to one we created here in the states aired on TV in New Zealand, found its way to the internet, and ultimately to my desk. Few film greats have been treated to a shot-for-shot shrine (actually I think it’s just me and Alfred Hitchcock).

If you haven’t seen our PS3 “Montage” ad in question, here it is:

And Here’s TV3’s ad:


It’s been said that imitation is the sincerest form of flattery. If so, color me flattered. However, I do have some constructive criticism for the work that I would like to share.

1. No title for your guy? VP of Big Bigness? PS3 Commercial Tribute Manager? Details, folks.

2. The TV3 version was completely lacking in PS3 video game footage. Clips from Uncharted 2, MAG, God of War 3, or even clips of our upcoming releases Killzone3 and Twisted Metal would have really added some epicness to the spot.

3. The beard. I think it should have been longer.

4. I did like the slow motion effect at the end on the guitar solo. Way to plus it out.

5. Two-color mylar confetti > rainbow paper confetti. Just sayin.

It’s clear to me that TV3 appreciates great advertising and I’d like to thank them for their efforts. In fact we’d like to help them out and make our ENTIRE LIBRARY OF COMMERCIALS available for them to copy in order to promote their programming. I only ask that TV3 doesn’t use our actual footage, but all future homages of this sort are now Kevin Butler sanctioned.

You might be asking, “What’s in it for you, KB?” Well, I asked that too, and here’s what I’ve come up with: I’d like TV3’s support in making the PS3 the OFFICIAL GAME CONSOLE OF NEW ZEALAND. I see this as the only way to make it right with the world. Our super hero team-up could bring the benefits of incredible HD games, Blu-ray movies and the wealth of content available on the PlayStation Network to billions of New Zealanders. Only a total victory in that fine country will satisfy this situation. That, and a box set of Flight of The Conchords sent to the fine creative team in our marketing organization.

Let’s do this.

I await your reply via my Twitter account: @TheKevinButler

TomTom feels the force

TomTom has finally come out with their new voice-overs for Star Wars characters. Check out these hilarious clips recording Yoda and Darth Vader. Round-a-bound!

Yoda:


Darth Vader:

184 videos later and the Old Spice guy is finally done

Well, aside from the 22 video thank-you's that were posted when I last made an entry...it's apparently finally finished...with a massive 184 videos!!!! At one point they were producing one video every 7 minutes for 11 hours...Wow! Here is the last of them. Looks like I've got 160 more videos to watch. Such a sad day, hopefully he's not done for good! Some are calling this the best social media campaign ever. Very impressive, Isaiah Mustafa, and very impressive Wieden+Kennedy.

See all of them here. Note: He also gave AdFreak a shout out too!

The beauty of iPhone 4's Facetalk

Have you seen the new Apple iPhone 4 spots? They showcase the new two way facetalk feature in a beautiful way that is full of emotion. They really make you smile and start the day off well.

Smile:


Haircut:


Meet her:


Big News:

Futbol, Glee style?

I don't know if I can put how amazing this is into words...Puma has created a Youtube campaign in preparation for the World Cup that takes hardcore soccer fans from various countries across Europe, and has them singing pop songs, in a contest called "the Hardchorus European Song Contest"...this is just priceless!!!

Original Promo:


England:


Germany:


Italy:


France:

Half-Life 2 "1984" Throwback

So we all remember the classic Apple commercial "1984." Well Steam is now releasing the computer game Half-Life 2 on Macs. Check out this awesome throwback:


Original "1984" Ad:

Write the Future - Nike

So I posted a preview that Nike put out on my other blog, Safety Scissors Suck, for their new "Write the Future" campaign for the World Cup. They've recently released the full spot, and damn if it isn't one of the best soccer ads I've ever seen! It's hilarious and takes the greatest of the sport and shows them in various "what if" perspectives, poking fun at endorsements and the like...It's awesome! And as much as I hate Cristiano Ronaldo, I think his segment is the best. Decide for yourself.

This is Alabama...

I don't want to get political, but, I can't help it. This needs to be posted. This is a gubernatorial campaign video for Tim James of Alabama. Are you serious???



...This is Alabama, we speak English. If you wanna live here, learn it.
Wow.

The Secret of Nike's Air

April Fool's day means hoaxes, but this one is just hilarious and amazing. Straight from Nike's mouth, the secret of where the air in their shoes come from.

The Last Advertising Agency in the World

This is a great promotional video for the upcoming event, Flash in the Can. It's a funny take on how important it is to stay up-to-date with current trends in advertising.

The Last Advertising Agency On Earth from FITC on Vimeo.