This isn't necessarily a new campaign, but I didn't post about it yet. This is just a hilarious campaign featuring James Lipton of "Inside the Actor's Studio" and..his beard. Together, they are joining forces to fight wrongful text messages in a campaign called "Give it a Ponder" for LG. "Catfight"
Legos are inside toy boxes, and in the theme of it all comes a video about inspiration, complete with the building blocks themselves. It's that Eureka moment, or as Lego calls it, the "Click" moment. "Inspired by a million true stories."
Adidas is my brand. It's simple and classic. This said, I've gotta have these new sneakers. Later this year, Adidas will create a line of sneakers that will utilize augmented reality to create not only a 3d environment, but games that use the shoes as a controller. The shoes will retail between $65 and $95. I can't wait! Is this taking augmented reality too far? I think not! This is only the beginning. Read the full article here at wired.com.
Welcome to the toybox. This is my blog about all things that drive my imagination for creativity and the advertising world. From big ideas, to powerful copy, this is my advice to you as I continue learning.